BlackRock’s foray into digital assets has seen a meteoric rise. In just six weeks, its tokenized treasury fund, BUIDL, has dethroned Franklin Templeton’s year-old offering to become the world’s largest.
BUIDL, which represents the BlackRock USD Institutional Digital Liquidity Fund, surpassed $368 million, according to a Dune Analytics dashboard. mark in assets under management (AUM) after a significant inflow of $70 million last week. This impressive growth is attributed in part to a $50 million investment from Ondo Finance’s OUSG token, a real-world asset tokenization firm.
Meanwhile, Franklin Templeton’s BENJI fund, the previous leader in the tokenized treasury space, witnessed a slight decline in AUM during the same period. This shift in dominance signifies a potential power move by BlackRock, a heavyweight in traditional finance, towards establishing itself in the burgeoning blockchain-based investment landscape.
1/ Blackrock's BUIDL has surpassed Franklin Templeton's BENJI (FOBXX) in AUM and became the largest On-Chain Money Market Fund
– BUIDL has grown 36.5% MoM from $274M to $375M
– BENJI only grew 2.1% MoM from $360M to $368M pic.twitter.com/zcMzThfAAh— Tom Wan (@tomwanhh) April 30, 2024
Analysts believe BUIDL’s rapid growth can be attributed to several factors. Firstly, BlackRock’s established reputation and vast network likely instilled investor confidence in the new fund. Secondly, the ease and efficiency offered by blockchain technology in managing the fund could be another contributing factor.
The tokenization of traditional assets like U.S. Treasuries through BUIDL paves the way for increased accessibility and fractional ownership. This could potentially attract a wider investor base, including those previously shut out due to high minimum investment requirements.
