Robinhood is expanding its services significantly, introducing both on-demand cash delivery and AI-powered trading advice. The company’s financial arm, Robinhood Banking, is set to offer its “Gold” subscribers the option to have physical cash delivered, drawing comparisons to on-demand services like Uber. This initiative aims to modernize banking by providing a level of convenience previously reserved for high-net-worth individuals.
In addition to this, Robinhood is developing “Cortex,” an AI-driven research assistant designed to provide market trend analysis and stock trading insights. This AI tool, slated for release later this year, is intended to give Gold subscribers a competitive edge in their trading activities. Robinhood has stated that cortex was developed with feedback from traders, that wanted more market analysis tools.
These new offerings are part of Robinhood’s broader strategy to evolve beyond a simple trading platform and into a more comprehensive financial services provider. The company is actively exploring emerging asset classes, including cryptocurrencies and derivatives, and is also expanding its wealth management services.